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airtel Ghana & Databank Launch Mobile Payment for Databank Investors

airtel Ghana, through its award winning airtel  Money mobile commerce service and Databank have launched an innovative service  that will bring convenience and flexibility to how customers of Databank’s  investment packages top up their investments via their mobile phone.

Today’s  partnership adds to the success story of airtel Money by offering Databank  Investors the opportunity to top-up their investment account 24hrs a day, 7  days a week from the comfort of their homes, offices or whilst on the go. The  service helps investors save valuable time by  cutting-out the inconvenience of travelling to a Databank branch  or partner banks to deposit cash or cheque. It also gives the investors the  opportunity to increase the  frequency of their investment top-up.

Databank investors  registered on airtel Money can simply take advantage of airtel’s first in-class  mobile banking service by linking their bank account to their mobile wallet at  any of airtel Money partner banks namely Ecobank, Standard Chartered Bank,  Zenith Bank, GTBank, Unibank, UT Bank and UBA.

In addition, airtel  Money has a network of more than 1500 agent outlets, airtel shops and airtel  distributor outlets available to investors to load electronic money (e-value)  on their mobile wallet to top up their investment using their account number as  the reference. Databank investors who are not on the airtel platform can also  top up their investments through airtel Money agents, who will deposit their  funds into their investment accounts on their behalf.

According  to Mr. Kola Sonola, M-Commerce  Director at airtel Ghana, airtel was a mobile payment platform seeking long‐term business  relationships.  “Our goal is to make  communications, banking, payments, retail and infotainment affordable and  accessible to all in Africa, and we have  a track record that is unrivalled in mobile telecommunications for delivering relevant and innovative mobile  solutions to help customers overcome their daily challenges.” he said.

Mr. Sonola explained that airtel Money was a  user-friendly mobile commerce service that allowed customers to use their  mobile phones like a mobile wallet to top-up airtime, send and receive money  from friends and family, pay for goods and services, pay bills – utility bills,  rates and taxes and access and manage their bank account 24hrs a day, 7 days a  week.

“Through the partnership with Databank, this service is  being extended to allow customers to top up their investments with E-Pak, Mfund,  Bfund and Arkfund which are being managed by Databank” he stated. He  therefore encouraged Databank Investors to register for the airtel Money  service and make the most of this partnership for their ultimate benefit.

Mr. Ernest Akore,  Executive Director at Databanksaid  the partnership with airtel Money will provide an additional distribution  channel for Databank investors, which will make it easier for  clients to contribute to, or top up their Databank Mutual funds accounts even  after operational hours and on weekends and holidays.

He assured Databank clients that the bank  would continue to look out for innovative solutions that would address most of  the challenges its clients currently face, thereby making wealth creation  accessible to Databank clients.

ACCRA, GHANA (14/06/11) - airtel Ghana, the fastest growing  telecommunications company in Ghana today announced a deal for managed Value  Added Services (VAS) with mobile software company, Rancard Solutions, a leader  in mobile VAS technology with content discovery algorithms. Under the terms of  this agreement, airtel Ghana will use Rancard’s service management tool, Value  Added Services Provider Manager (VASP Manager), to deploy and manage  multiple content provider accounts and services. This enables the mobile  network to render a rich, diverse and concerted mobile content and service  experience for their subscribers.

Built by Rancard, VASP Manager runs in the rancardmobility.com cloud and enables airtel Ghana to deploy, manage, deliver and  monetize applications, content and services over various channels (mobile web,  SMS, MMS, USSD, etc.), using Rancard’s content discovery technology Rendezvous,  and to provide access to major brands including BBC, ESPN, MTVBase and Google.

VASP Manager provides a  seamless service management interface to Rancard’s mobile message switch,  payments gateway and content hosting applications, which are all integrated  with airtel’s infrastructure for billing, messaging and subscriber management.

The Rendezvous technology leverages network data to provide a  personalized, relevant, content discovery experience for mobile subscribers  using social recommendations, which are proven to yield four times the rate of  promotions. This allows airtel to connect their subscribers to relevant  content, applications and services, a move the network believes will establish  it as an innovation-adopting pioneer in the marketplace and multiply its  rapidly growing subscriber base.

Rancard’s Director for Product Management and Marketing, Ehizogie  Binitie said in a statement, “Rancard’s focus is to provide mobile network  operators with the tools that enable them to improve their ARPUs and keep  subscribers engaged through innovation. We believe with Rendezvous we  enable mobile subscribers to find the content/applications/services they really  want with software-enabled recommendations from people they trust inside of the  network.”

airtel’s Director of Marketing, Oare Ojekere, said of the partnership,  “airtel’s partnership with Rancard Solutions gives us the flexibility to  address our customers’ needs in various ways, leading to greater customer  satisfaction; providing another reason to join the network that is  customer-centric.”